GemaTech

Outbound "leads" management

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(3 posts)

Hello, I am very interested in some tips on how to better manage, and obtain results, outbound leads that are mainly composed (80% +) of answering machines. We have actually tried moving the staffing from a 8 - 17 schedule towards a more ideal 11 - 20 shift, due to the fact that we are targeting individuals at home, which had no impact on the actual number of answering machines, the ratio remain pretty much the same 80%-20%.

Does anyone have any pointers or ideas?
Thank you in advance.

Posted 7 months ago

Hello.

Firstly 80% sounds like a massively large ratio which suggests that either:

1) The numbers are defunct or wrong
2) The recipients are actively filtering calls
3) Agents are only trying a number once.

By manually dialling you also have the issue of being able to try and retry a very limited number of numbers. We could optimise calling patterns and schedules to get a live answer and also to retry answering machine detects a number of times during the day and I suggest optimum callting times are 08:00 to 10:30 and 16:00 to 20:00.

Happy to have an informal discussion at some point if this helps?

Steve

Posted 7 months ago

Thank you for replying so quickly, the situation is that we are actually using auto dial, we are not manually dialing, we have tried to optimize the leads by adjusting the settings for autodial as to detect answering machines but it seems that it is not working that well. Also, we have encountered that the answering machine numbers actually increase from 18:00 - 20:00.

We have actually adjusted schedules, I reckon that after all these tries it turns out that the quality of our leads is not very high.

Posted 7 months ago

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