Innovative new reward programme for agents
Avance Group has devised an innovative new reward programme for agents on its British Gas contract. Called the ‘Stepped Salary Scheme’ the programme is designed to reward high performing agents and ultimately lead to higher performance.
After 6 months service, 80% of agents’ average monthly bonus will be added to their basic salary. According to Group HR Manager, Jennifer Middleton, “this has a number of benefits, such as financial security if agents wish to apply for a mortgage or personal loan/credit. Entry to the scheme will be reviewed every month, effectively giving top agents unlimited earning potential if they continue to improve their performance. The ‘converted’ income is guaranteed which is what banks prefer to see and will also act as a reward in further recognition of an agents’ loyal service to Avance.”
According to David Williams, Business Manager at Avance’s recruitment partner and Scotland’s leading contact centre recruiter Rise, “Avance are thinking ahead of others in their field. We work closely with our clients to help them to differentiate themselves as leading employers in the incredibly tight contact centre market. A reward programme like this will lead to even higher success in the recruitment journey and ultimately a more engaged workforce.”
Pictured above - David Williams













Sound like an interesting approach, but I’m not sure how well it would work in our call centre.
I’d like to know a few more details about how the scheme operates. Could it just end up with all of the agents being overpaid?
Comment by Amy Rose — 30 Apr 2008 @ 2:50 pm
This sounds a very interesting concept and I for one would certainly like to hear more about this scheme.
Comment by Neil Wilkins — 1 May 2008 @ 10:59 am