Social Media Requires the Least Customer Effort 730 Filed under - Archived Content According to our poll, most contact centre professionals believe that the social media channel requires the least customer effort, whilst the voice channel needs the most. Poll – Which Channels Have the Highest Customer Effort? – answers Voice – 60% Self-service – 36% Email – 28% Web chat – 12% Social Media – 10% Source: Call Centre Helper webinar: Innovation that Makes Customers’ Lives Easier Sample size – 110 Author: Jo Robinson Published On: 22nd Apr 2015 - Last modified: 23rd Sep 2019 Read more about - Archived Content Contact Centre Reports, Surveys and White Papers Get the latest exciting call centre reports, specialist whitepapers and interesting case-studies. Choose the content that you want to receive. Contact Centre Reports, Surveys and White Papers Invites to exclusive Webinars & Events Weekly Newsletter