Webinar: How to Drive Transformation With Customer Engagement Data

cio webinar

Filed under - Archived Content,

IT leaders, from department heads to CIOs, have had to evolve from managing back-office operations to needing to leverage both structured and unstructured data to transform their organisations.

One data source that has emerged as critical to achieving this is customer engagement data – and accurately understanding customer sentiment, emotion, experience, and brand affinity is a new competitive differentiator.

In this webinar, Jeff Gallino, CTO and Founder of CallMiner, and Steve Kaiser, General Manager of our OrecX Business Unit, will share their ‘tales from the trenches’ – personal experiences of using data to drive company success and what it truly means to be a data-driven, next-gen IT leader. They’ll also share best practices and real-world examples for using customer engagement data to empower departments enterprise-wide to make better decisions, such as improvements in product development, sales, marketing and more.

Attendees will learn how to:

  • Use customer interaction data to transform your business
  • Make sense of unstructured data
  • Ensure this data is always secure and open
  • Marry structured and unstructured customer data to gain invaluable insights enterprise-wide
  • Prepare for changing audio capture environments, the advent of real-time audio streaming, and the effect of enterprise networks

P.S. All attendees will receive a £10 Amazon gift card as our special ‘thank you’ for attending.

Published On: 1st Dec 2021 - Last modified: 10th Dec 2021
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