Report: Winning Gen Z Through Exceptional Customer Service

Gen Z consumers present a significant opportunity for companies to build lasting, profitable relationships–provided their distinct expectations for service are met.

This research report, based on a global survey of over 5,500 consumers, explores what Gen Z consumers want out of interactions with companies, and the implications on investments that will need to be made in customer service and support.

In this report, you’ll learn:

The opportunity and risks of building relationships with Gen Z consumers.

How and What Gen Z consumers want to interact with companies.

The role of the contact center and agents in supporting these interactions.