eBook: Improve Customer Loyalty with Intelligent Outbound Strategies

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It costs five times more to attract a new customer then to keep an existing one, yet only less than a third of executives say retaining customers is a priority.

Businesses that focus on minimising customer churn and improving customer loyalty often focus on the contact centre, especially by improving inbound customer experiences.

However, few companies have developed outbound engagement strategies that drive customer loyalty, and these types of initiatives are excellent opportunities for organisations to differentiate from the competition.

Read this eBook to learn more.
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