The Leading Contact Centre Magazine

Recorded Webinar – How to build a business case for More Budget (and New Technology)


  • Introductions – Jonty Pearce, Call Centre Helper

Click here to view the slides

Panellists –

  • Richard Snow, Ventana Research
  • Simon Foot, Ember Services
  • Tim Pickard, NewVoiceMedia
  • Jonty Pearce, Call Centre Helper

Presentations – 

  • Richard Snow, Ventana Research

Click here to view the slides

  • Simon Foot, Ember Services

Click here to view the slides

Topics to be discussed

  • Identifying problems and their financial drivers
  • Involving the finance department in a business case
  • Working out a customer lifetime value
  • Building supporters in the board room
  • Using Voice of the Customer feedback in a business case
  • Best ways to present a business case
  • Lessons learned the hard way
  • Top tips from the audience
  • Winning tip – “During my most recent round of budgetary requests, I was able to prove out that additional headcount could remain cost neutral due to the amount of order conversion happening during our peak periods. #salesvalues!” thanks to Lisa13.

Original Webinar date: Thursday 14th April 2016

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