Magnetic North Appoints New Vice President of Sales and Business Development

Leading provider of cloud-based contact centre solutions Magnetic North has appointed Enda Kenneally as Vice President of Sales and Business Development, further strengthening the UK management team.

Previously UK MD of Mitel, Kenneally is well known in the industry as a powerhouse of revenue generation, channel management and growth. Most recently, as a member of Avaya’s senior leadership, she was responsible for the company’s global BT partnership, Avaya’s second biggest global revenue stream.

Kenneally’s appointment comes at a key time, as Magnetic North evolves its portfolio to offer a robust suite of services to its customers to better meet their future needs. As cloud migration continues to gather pace among all sectors, Kenneally will ensure that Magnetic North’s platform continues to increase market share as it becomes synonymous with delivery of seamless and contextual multi-channel consumer experiences.

David Cottingham, Senior Vice President, West Corporation said: “This is a really exciting time for Magnetic North. The market opportunity for our cloud-based platform is huge and the timing couldn’t be better to welcome Enda to the team. She is a seasoned player and well-respected individual with a track record of success. I have no doubt she will help to drive further success for the business.”