What Is a Customer Retention Strategy?

Customer Retention Strategy with people icons and magnet
Filed under - Definitions, ,

Customer retention strategies encompass the set of actions that companies take to stop customers from churning and to grow as many as possible into loyal customers.

A customer retention strategy starts with the first customer interaction and continues throughout the entire relationship with your organization.

Thanks to Genesys

Author: Robyn Coppell

Published On: 13th Apr 2023
Read more about - Definitions, ,

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