Music is the Most Appealing Thing to Listen to While “On Hold”

on-hold

The contact centre professionals who responded to our poll generally believed that music was the most appealing sound to listen to whilst customers are queuing.

Indeed this was the most selected option with 38% of the vote, whilst “Music / Promo mix” (24%) and the “Radio” (18%) were also popular options.

Poll – “Whilst waiting ‘On Hold’ – Which of the following would you say appeals to callers the most?” – answers

•  Music  – 38%
•  Company Promos  – 11%
•  Music / Promo mix  – 24%
•  Radio  – 18%
•  Branded Talk Radio  – 7%

Source: Call Centre and Contact Centre Community LinkedIn Group poll    Sample size – 54     Date: July 2012

Author
Jo Robinson

Jo Robinson is the Operations Manager at Call Centre Helper and has worked here since 2007. Jo quality checks a large number of the articles, and is also responsible for caring for our customers, managing the eblast programme and sponsorship of our annual benchmarking survey.

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