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Most Contact Centres Measure Customer Satisfaction Via Post Contact Surveys
contact surveys (70%) and analysing routine samples of the customer base (49%) are the most popular methods for measuring customer satisfaction.
Poll - "How do you measure customer satisfaction in your organisation?" - answers
Routine sample of Customer Base - 49%
Post contact survey - 70%
Monitoring Social Media - 35%
Customer Retention - 28%
We don't - 8%
(Multiple answers were allowed during this poll, so the total does not add up to 100%.)
Source: Call Centre Helper webinar: 7 Ways to Improve Customer Satisfaction Sample size – 127 Date: May 2015
Author: Megan Jones
Published On: 17th Sep 2015 - Last modified: 18th Sep 2019
Read more about - Archived Content, Customer Satisfaction (CSAT), Customer Feedback, Research
