Case Study: AAA Northeast Reduced Training Time With Upland Software

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The Challenge

As AAA Northeast expanded by consolidating with other AAA clubs, it faced significant operational bottlenecks.

The organization lacked a formal knowledge management strategy, relying on a fragmented mix of paper documents, shared drives, intranet pages, and institutional knowledge. This created inconsistencies and inefficiencies.

The rapid growth of their automotive services call centre, from 350 to over 500 agents, amplified the need for a centralized system. Key challenges included:

  • Difficulty analysing and standardizing procedures across newly merged territories.
  • Multiple, disconnected knowledge sources that slowed down agents.
  • Increased call times, which impacted member satisfaction.
  • Inconsistent service delivery and lengthy agent training periods.

The Solution

AAA Northeast selected Panviva to create a single source of truth for its vast knowledge base. By implementing Panviva, the organization established a centralized system to streamline information and empower its agents.

Panviva provided a solution that delivered:

  • A Unified Knowledge Hub: All policies, procedures, and guidelines were consolidated into one accessible platform, ensuring consistency for every agent.
  • Streamlined Workflows: Panviva provided clear, step-by-step guidance, empowering frontline agents to resolve issues confidently without escalation.
  • Simplified Content Management: The system enabled rapid updates to over 3,000 knowledge articles, reducing the time to implement changes from months to weeks.
  • Enhanced Agent Support: A new internal communication board and robust training resources supported remote and new agents, bringing them to competency faster.

The Results

By consolidating its knowledge sources into Panviva, AAA Northeast achieved significant operational improvements and enhanced its agent and member experience.

The centralized system empowered agents to find the right answers quickly, directly impacting key business metrics.

Key results include:

  • Reduced Training Time: New agent training and development time was cut in half.
  • Increased Efficiency: Agents could locate information faster, reducing call duration and improving service quality.
  • Improved Consistency: Every agent, from veterans to new hires, had access to the same consistent information, standardizing the member experience.
  • Empowered Agents: Frontline staff were equipped to handle a wider range of issues, reducing escalations and improving first-call resolution.

This blog post has been re-published by kind permission of Upland Software – View the Original Article

For more information about Upland Software - visit the Upland Software Website

About Upland Software

Upland Software Upland Panviva is an industry leading knowledge management platform designed to allow your teams to easily access, create and manage knowledge across your organization to give users actionable answers in their moment of need.

Find out more about Upland Software

Author: Upland Software
Reviewed by: Rachael Trickey

Published On: 13th Nov 2025
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