The Challenge
The trigger for this transformation was clear: the customer relationship management platform was reaching the end of its life.
What could have been a simple technological renewal quickly turned out to be a large-scale strategic project.
Bouygues Telecom needed more than technical expertise: it needed a partner capable of providing a strategic vision and securing the success of a complex transformation project.
The Solution
Aware that success required specialized external support, Bouygues Telecom chose Sabio Group for its proven methodology and its mastery of CX transformation projects.
Rather than limiting itself to technical deployment, Sabio brought a strategic consulting approach, putting business needs at the forefront.
The Results
- 300+ days/man of advice
- 35+ redefined personas
- 20+ reimagined customer journeys
- 15+ service providers integrated into the transformation strategy
This blog post has been re-published by kind permission of Sabio – View the Original Article
For more information about Sabio - visit the Sabio Website
About Sabio
Sabio Group is a global digital customer experience (CX) transformation specialist with major operations in the UK (England and Scotland), Spain, France, Netherlands, Malaysia, Singapore, South Africa and India. Through its own technology, and that of world-class technology leaders such as Amazon Connect, Avaya, Genesys, Google Cloud, Salesforce, Twilio and Verint, Sabio helps organisations optimise their customer journeys by making better decisions across their multiple contact channels. Find out more about Sabio
Author: Sabio
Reviewed by: Robyn Coppell
Published On: 21st Apr 2026
Read more about - Industry News, Case Studies, Sabio
