Jabra has announced a new strategy to win 50% of the contact centre headset market, in line with the latest research findings.
The announcement follows the launch of the Jabra BIZ 2300 headset, supporting research which shows that almost three-quarters (74%) of all contact centre agents in the UK are unsatisfied with their technology and believe it doesn’t allow them to do their job effectively.
Jabra’s GenM 2013: One Year On research, which looked at tools and productivity in the workplace, also showed that 4 in 10 (41%) workers think this is so important that they would consider switching jobs if they were given poor quality devices and tools.
Driving this potential shift in innovation in the contact centre market is Jabra’s vision to be the number one headset vendor in the UK, with a target of a quarter of a million (250,000) new users gained from their competitors’ customer-base by the end of 2016.
The assault on the headset market will be heavily supported by their new Assured Service Programme. The Jabra Assured Service is designed to help busy IT managers make the process of moving to a new system an easy one.
The programme provides end-to-end proactive support and has been created based on real insights from contact centre agents themselves. It supports the transition process with Jabra expert knowledge every step of the way, saving time, costs and simplifying adoption.

Nigel Dunn
“The contact centre is still such an integral part of a brand’s sales and customer service strategy and it’s crying out for new, more innovative technology,” said Nigel Dunn, MD Jabra UK and Ireland Business Services. “We see the Jabra BIZ 2300 headset as our Trojan horse and believe that some of its USPs such as its air-shock microphone and best-in-class noise-cancelling technology will be something that appeals strongly to an industry that has been somewhat left behind in the innovation stakes.”
For more information, visit Jabra’s website.
Author: Megan Jones
Published On: 1st Oct 2014 - Last modified: 12th Dec 2018
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