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Articles - Apologies

Browse our range of content on delivering effective apologies to customers, to help improve customer satisfaction and loyalty in call centres.

The Worst Examples of Saying “Sorry” to Customers

Group of people holding the SORRY written speech bubble

21 Ways to Say “I’m Sorry” and Apologize to a Customer for Bad Service

Top view image of open notebook with blank pages and coffee cup on wooden background

Cheat Sheet – Customer Service Apology Statements

Pen crossed out 'I am Sorry' on note

10 Ways to Say “Sorry For the Inconvenience Caused”

Notepad and pencil with the words alternatives to sorry for the inconvenience

15 Great Alternatives to “Sorry for the Inconvenience”

Apologising for the inconvenience, I'm Sorry

“Sorry for the Inconvenience” – How to Offer a Genuine Apology

A note with I'm sorry, and marshmallows on a light

How to Write a Customer Apology Letter – With an Example

Customer Service Apologies – Keeping Sorry Fresh and Sincere

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Editor's Pick

Thumbnail 10 Quick Wins for Cheering Up Your Agents

10 Quick Wins for Cheering Up Your Agents

Thumbnail What Are Intelligent Contact Centres Doing Right Now?

What Are Intelligent Contact Centres Doing Right Now?

Thumbnail 15 Ideas We Heard at Costa Coffee’s Contact Centre

15 Ideas We Heard at Costa Coffee’s Contact Centre

Thumbnail How to Practice Patience in Customer Service

How to Practice Patience in Customer Service

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Latest Resources

Report: The State of Customer Experience - Middle East and Africa

Report: The State of Customer Experience - Middle East and Africa

The Forrester Wave: Conversation Intelligence Solutions for Contact Centers, Q2 2025

The Forrester Wave: Conversation Intelligence Solutions for Contact Centers, Q2 2025

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12 Customer Satisfaction Survey Best Practices

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Where Is Your Contact Centre on the AI Maturity Curve?

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Featured Articles

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Welcome Calls: A Simple Way to Increase Customer Satisfaction

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When Is It OK to Hang-Up on a Customer?

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How to Setup a Call Centre from Scratch – The Checklist

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The Top 25 Positive Words and Phrases for Customer Service

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Contact Centre Dashboard Excel Template – FREE Download

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The Phonetic Alphabet and How it Improves Customer Service

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