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Articles - Apologies

Browse our range of content on delivering effective apologies to customers, to help improve customer satisfaction and loyalty in call centres.

The Worst Examples of Saying “Sorry” to Customers

Group of people holding the SORRY written speech bubble

21 Ways to Say “I’m Sorry” and Apologize to a Customer for Bad Service

Top view image of open notebook with blank pages and coffee cup on wooden background

Cheat Sheet – Customer Service Apology Statements

Pen crossed out 'I am Sorry' on note

10 Ways to Say “Sorry For the Inconvenience Caused”

Notepad and pencil with the words alternatives to sorry for the inconvenience

15 Great Alternatives to “Sorry for the Inconvenience”

Apologising for the inconvenience, I'm Sorry

“Sorry for the Inconvenience” – How to Offer a Genuine Apology

A note with I'm sorry, and marshmallows on a light

How to Write a Customer Apology Letter – With an Example

Customer Service Apologies – Keeping Sorry Fresh and Sincere

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Editor's Pick

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Ways to Reduce Friction Between Agents Working on Different Channels

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7 Things Creative Team Leaders Do Better Than the Rest

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How to Make Team Huddles More Engaging

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10 Quick Wins for Cheering Up Your Agents

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White Paper: Security as a Voice AI Strategy

White Paper: Security as a Voice AI Strategy

Report: Zendesk CX Trends 2025

Report: Zendesk CX Trends 2025

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