Articles - Complaints

Complaints are an inevitable part of customer service, but how they are handled defines the customer experience. This collection of expert insights, case studies, and best practices explores how to manage complaints professionally and fairly while using them as opportunities for learning and improvement. Learn how to train advisors to stay calm, listen actively, and resolve issues with empathy and efficiency. The resources also cover complaint reporting, root cause analysis, and follow-up strategies that help prevent repeat problems and strengthen long-term relationships.

10 Ways to Speed up Complaint Handling
New solutions for cutting complaints
A Quick Guide to the 0845 and 0870 number changes
Top Customer Service Strategies – No.7 Look at Processes from Varied Viewpoints
Top Customer Service Strategies – No.6 Welcoming Complaints
The best ways to end an inbound complaint call
Turning Complaining Customers into Fans
Ten Tips for Dealing with Customer Complaints
Top Tips for Dealing with Customer Complaints in Call Centres
Using Analytics to Avoid Complaints on Social Media
How to recover from an agent giving out incorrect advice
A person complaining on the phone
A Complaining Customer is Your Most Important Customer
Sorry on a post it note
Handling Customer Complaints – Why You Need to Say Sorry