What Is the ABC Approach?

ABC always be closing

ABC stands for Always Be Closing, which is a famous motivational phrase made popular by the memorable performance of Alec Baldwin as the ruthless salesman Blake in Glengarry Glen Ross.

It describes a sales approach wherein the salesperson should always remain persistent and focused on closing deals. In fact, it is more of a mentality.

To embrace ABC, salespeople must develop a mindset where completing a sale is the ultimate goal at all times.

This sales-first attitude differs from the typical call centre focus on customer satisfaction but, as we’ll discuss, it can also be a valuable tool in the call centre.

Thanks to Scorebuddy

Author: Robyn Coppell

Published On: 20th Apr 2023
Read more about - Definitions, ,

Follow Us on LinkedIn

Recommended Articles

ABC Model concept with A, B and C on wooden blocks
How to Introduce the ABC Mentality and Boost Revenue
jargon definition
Contact Centre Jargon and Terminologies
Blue, green and red plastic chips dice and Board games
Top 20 Motivational Games for the Contact Centre - Suitable for Office-Based Agents and Remote Workers
Yellow landline phone with speech bubbles - customer service closing statements
The Top 10 Call-Closing Statement Examples