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About Us
Articles by Guest Author
A selection of articles from contact centre industry experts
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Case Study: Global Touring Reduces ASA by 30% With SequenceShift
How Retailers Can Win in the Era of Instant Decisions
The Ethics of AI in Customer Experience: Balancing Innovation With Privacy
Case Study: NRTC Decreases Agent Attrition by 32% With Creovai
How to Complete an Audit on Your Current KPIs
5 Proven Ways to Lift Answer Rates
Sentiment Analysis Spots Early Signs of Agent Burn Out
When Is the Right Time to Deploy AI Agents?
How to Build a Contact Centre Recruitment Strategy
Fact, Failure, or Fantasy – What 7 Polls Reveal About AI in Knowledge Management
5 Proven Strategies to Boost Service Level in Contact Centres
Bots Alone Don’t Build Loyalty
Celebrating 22 Years of the North East Contact Centre Awards
How Do Contact Centres Keep Their Best People?
3 Effective Cold Call Scripts for Agents
Case Study: Paychex Increased Operational Efficiency With Upland Software
Boosting Employee Experience in Contact Centres is the Key to Success!
Case Study: Ocasa Homes Saved 262 Hours per Week With Netcall
Case Study: Callzilla Increased Speed of Resolution With Creovai
Beyond NPS – Measuring What Matters in the Age of AI
From Tactile to Transformative – Putting AI at the Core of Strategy
Why CX Is Critical in SaaS
What Is CX Automation?
Are You Harnessing the Power of Outbound SMS?
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Editor's Pick
How to Unite Your QA and Frontline Teams
New Ways to Help Agents Build Rapport
Top Contact Centre Predictions for 2026
5 Ways to Boost Team Performance