Customer Satisfaction Now the Most Important Measure of Success

Most Important Measure of Success

A number of new metrics have entered the contact centre arena in the past decade. But, according to our poll, measuring Customer Satisfaction remains the most important of them all.

When we asked contact centre professionals, 67% agreed with this assertion, with First Contact Resolution (17%) and Net Promoter Score (9%) the second and third most popular choices.

Which Is the Most Important Measure of Success for You?

  • AHT/ FCR 17%
  • NetPromoter Score 9%
  • Customer Satisfaction 67%
  • Customer Effort Score 7%

Source: Call Centre Helper LinkedIn poll    Votes: 88   Date: October 2021

Author: Rachael Trickey

Published On: 3rd Nov 2021 - Last modified: 19th Jul 2022
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