8×8 Adds New AI Enhancements to Its CX Platform

8×8 adds new AI enhancements across its customer experience platform.

By integrating intelligent automation across its unified platform, which combines contact centre, unified communications, and communication APIs, 8×8 has expanded its AI-powered customer experience (CX) capabilities.

The company reported a 75% year-over-year increase in customer contracts for its Intelligent Customer Assistant in Q1 FY26, with AI interactions, particularly voice, rising significantly.

Hunter Middleton, Chief Product Officer at 8×8, said, “Our platform delivers AI that’s usable, flexible, and proven. The 8×8 Platform for CX helps teams work smarter, serve faster, and deliver real results.

These momentum metrics show more than growing customer engagement; they’re validation of our customer-first approach to innovation.”

Use of 8×8’s communication APIs also grew, with a 39% increase in customer interactions across SMS, voice, and messaging apps. Notable new customers span sectors including higher education, retail, construction, and AI automation.

Recent product enhancements include real-time agent support tools, PCI-compliant self-service payments, multilingual chat summarization, and deeper social listening integration.

These updates aim to support more responsive and efficient customer engagement, while giving organizations broader visibility into the customer journey.

For more information about 8x8 - visit the 8x8 Website

About 8x8

8x8 is transforming the future of business communications as a leading Software-as-a-Service provider of voice, video, chat, contact centre, and enterprise-class API solutions, powered by one global cloud communications platform.

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Author: Hannah Swankie