Lake Ridge Bank Modernizes Customer Engagement with 8×8

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Filed under - Contact Centre News,

8×8 has announced that Lake Ridge Bank has deployed the 8×8 XCaaS (eXperience Communications as a Service”) integrated cloud contact centre and unified communications platform, to enhance customer engagement across the organization and improve employee experiences.

Located in South-Central Wisconsin, Lake Ridge Bank’s employees span 21 branch locations and work closely with customers to understand their needs and provide tailored financial solutions.

Employing over 385 employees, Lake Ridge Bank needed an integrated contact centre and unified communications platform across mobile, desktop, and web that was scalable and provided easy to manage and use functionality.

Most importantly, Lake Ridge Bank required a communications solution that would enable every employee within the organization, whether they were in the contact centre or not, to interact with and provide services to customers, especially for complex customer inquiries requiring input from highly specialized knowledgeable banking advisors.

With expert advice from IT consultant ACP CreativIT, Lake Ridge Bank chose 8×8 to help modernize their communications infrastructure to provide superior customer service and meet their customer experience targets, while also enhancing operational efficiency.

8×8 XCaaS enables all bank employees immediate access to the resources they need, regardless of where they are located or which department they work in, resulting in enhanced collaboration across the company and exceptional customer service.

As an integrated platform, 8×8 XCaaS has allowed Lake Ridge Bank to reduce costs by removing the need for multiple, disparate systems.

“Our customers come to us hoping to turn their financial dreams into reality and they expect the highest levels of service, regardless of whether the inquiry is simple or complex, and we are determined to provide them with the best possible support, expertise, and experience we possibly can,” said Wade Carlson, Information Security and User Experience at Lake Ridge Bank.

“With 8×8, we have a reliable, easy to manage platform that allows our managers and employees to focus on their customers, rather than technical errors or hardware malfunctions. It provides us with the same peace of mind and trust we work so hard to give our customers.”

“We understand how important it is for financial services organizations to provide their customers with resources and services they need, while also providing an excellent customer experience,” said Hunter Middleton, Chief Product Officer at 8×8, Inc.

“We are proud to provide Lake Ridge Bank with the cloud contact centre and unified communications solution they need to ensure that not only are their employees taken care of, but they are also able to provide their customers with the service that customer obsessed organizations, like Lake Ridge Bank, are known for.”

8×8 XCaaS, which includes integrated cloud contact centre, business phone, team chat, video meetings, and SMS capabilities, is a resilient, secure, and compliant cloud platform that offers the highest levels of reliability with a financially backed, platform-wide 99.999 percent uptime SLA across an integrated cloud UCaaS and CCaaS solution.

This blog post has been re-published by kind permission of 8x8 – View the Original Article

For more information about 8x8 - visit the 8x8 Website

About 8x8

8x8 8x8 is transforming the future of business communications as a leading Software-as-a-Service provider of voice, video, chat, contact centre, and enterprise-class API solutions, powered by one global cloud communications platform.

Read other posts by 8x8

Call Centre Helper is not responsible for the content of these guest blog posts. The opinions expressed in this article are those of the author, and do not necessarily reflect those of Call Centre Helper.

Author: 8x8

Published On: 14th Sep 2023
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