Articles - Service Strategy

A clear service strategy gives your contact centre direction, purpose, and consistency. This collection pulls together strategic insights, case studies, and leadership guidance on building and refining customer service strategies that deliver measurable results. Learn how to define your vision, set the right objectives, and connect your people and technology to achieve them. The content here explores planning frameworks, success metrics, and real-world stories from organisations that have redefined their service approach, helping you craft a strategy that’s both practical and future-ready.

channel chat
How do I… Get the Best from a Multi-Channel Contact Centre?
chess piece strategy
35 More Tips to Improve your Contact Centre Strategy
Is Customer Effort the Best Metric?
40+ contact centre predictions for 2014
How to Get Better Quality Performance from Feedback, Training and Coaching
Is Reducing Average Handling Time (AHT) a Good Idea?
How do I… Get a single view of the customer?
Where have all the callers gone?
How Do You Make Your Call Centre PCI Compliant?
truth and lies
“Ask me no questions, I’ll tell you no lies!”
New solutions for cutting complaints
Customer service – is that all there is?
How to set up a call centre from scratch featured image
How to Setup a Call Centre from Scratch – The Checklist
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Should you outsource customer service?
A Simple Technique to Improve Your Contact Centre Strategy
Behold, the future is coming!
How to create a customer-centric approach in customer service
New group sets standards for Network Answering Machine Detection (AMD)
Getting Customer Service Excellence Certification in the Private Sector
It’s Not Empowerment Unless You Trust People
31 More Tips for Reducing Average Handling Time (AHT)
7 Ways to Improve the Agent Desktop
Designing a single contact centre metric to improve performance
Slow Computer Systems – It’s Not Rocket Science, Is It?