Articles - Service Strategy

A clear service strategy gives your contact centre direction, purpose, and consistency. This collection pulls together strategic insights, case studies, and leadership guidance on building and refining customer service strategies that deliver measurable results. Learn how to define your vision, set the right objectives, and connect your people and technology to achieve them. The content here explores planning frameworks, success metrics, and real-world stories from organisations that have redefined their service approach, helping you craft a strategy that’s both practical and future-ready.

First recognise the internal customer
A photo of figures looking at a chart showing good results
5 Strategies for Improving your NPS Score
Customer service – the disconnect between spin and reality
Strategies for developing and retaining talent in the contact centre
When is the Best Time to Make an Outbound Call?
The A-Z of customer service
A new way to avoid compliance fines
Customers are prepared to pay more for good service – a history lesson
How to manage a successful offshore contact centre
How communication styles affect assertiveness
Turning Complaining Customers into Fans
What is the best voice to use for on-hold messages?
C is for Customer
Time to drop the automated phone systems?
What are the Best Opening Hours for a Call Centre?
The top ten workforce motivators
Ten more customer service questions
How You Can Drive up Net Promoter Scores
How do we bottle up our amazing team leaders and agents?
I Already Coach. Why isn’t my Team Improving?
The top 10 questions in customer service
Good customer service is cheaper than bad
compare apples
Temporary vs Permanent Staff – Which is More Productive?
Customer measurement – Don’t measure me