Articles - Service Strategy

A clear service strategy gives your contact centre direction, purpose, and consistency. This collection pulls together strategic insights, case studies, and leadership guidance on building and refining customer service strategies that deliver measurable results. Learn how to define your vision, set the right objectives, and connect your people and technology to achieve them. The content here explores planning frameworks, success metrics, and real-world stories from organisations that have redefined their service approach, helping you craft a strategy that’s both practical and future-ready.

19 Predictions for the Future of the Contact Centre
Top Customer Service Strategies – No 8. Use Tools with Caution
man walking on tightrope
19 Tips for Reducing Customer Effort
Top Customer Service Strategies – No.7 Look at Processes from Varied Viewpoints
The best ways to collect customer feedback
Top Customer Service Strategies – No.6 Welcoming Complaints
Top Customer Service Strategies – No.5 Listen to Your Customers and Staff
Top Customer Service Strategies – No.4 Lead from the Top
Top Customer Service Strategies – No. 3 Recognise the Importance of Customer Loyalty
How to Introduce Multi-Skilling into the Contact Centre
Debunking the Customer Effort Score
Top Customer Service Strategies – No. 2 Happy Staff = Happy Customers
Top Customer Service Strategies – No.1 Recruit and Train the Right People
7 ways to simplify how our customers deal with us
First recognise the internal customer
A photo of figures looking at a chart showing good results
5 Strategies for Improving your NPS Score
Customer service – the disconnect between spin and reality
Strategies for developing and retaining talent in the contact centre
When is the Best Time to Make an Outbound Call?
The A-Z of customer service
A new way to avoid compliance fines
Customers are prepared to pay more for good service – a history lesson
How to manage a successful offshore contact centre
How communication styles affect assertiveness