Ember Talks: Digital innovations and principles that define champion service brands

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Filed under - Archived Content,

THE DATE: Tuesday 10th July 2018
Time: 1.30pm – 5pm

THE LOCATION: 5th Floor, 60 Trafalgar Square, London, WC2N 5DS

THE DESCRIPTION: During these talks you will learn about the common principles that define champion service brands and hear about how they integrate digital into their service offering and leverage innovation to keep going where the customer needs them to be.

Agenda
Opening Keynote – Mike Havard – Chairman | Ember Group
During this keynote, Mike will lay out the reasons why striving to be a service champion brand is a worthwhile endeavour; and what it means to your customers and commercial results. He will share some of the key principles for success and why digital thinking needs to be a priority for all brands – regardless of their champion brand status or the internal challenges you might face.

Talk #1 – Cameron MacQuarrie – Director | BrandsEye
How to use data to define the operating model for digital transformations

Talk #2 – Steven Lee – Director Business Operations EMEA | Lego
From analogue to digital; how to introduce digital in your operations and proposition to remain relevant

Talk #3 – James Leech – Head of Digital, Technology & Change | Sainsbury’s Argos
How to use digital to support a multi-channel environment

Talk #4 – Susan Caesar | Ex Mail Newspapers, ASOS
A talk on crowds, communities and customers. Why your people are vital and what champion brands are doing differently with digital to achieve results

Final Session – Panel discussion and questions from audience

4.15pm – End of talks followed by networking

THE ORGANISERS: Ember Services

THE WEBLINK: http://www.embergroup.co.uk/our-events/ember-talks-champion-service-brands/

Author: Rachael Trickey

Published On: 13th Jun 2018 - Last modified: 19th Jun 2018
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