Articles - Metrics

Metrics are at the core of every well-run contact centre. This collection of expert insights, practical guides, and performance tools explains how to choose, track, and interpret the numbers that matter most. Learn about essential metrics such as service level, AHT, occupancy, and customer satisfaction, and discover how to balance efficiency with quality. You’ll also find tips for presenting data clearly, using dashboards, and helping teams understand what their metrics really mean for the customer experience.

Recorded Webinar: Contact Centre Metrics (2015)
25 Ways to Improve Your Contact Centre
10 Ways YOU Can Save the Reputation of the Contact Centre
Why Queuing Isn’t Just About the Numbers
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Seven Ways to Improve Efficiency in Your Contact Centre
Six things to banish from your contact centre
Measuring customer satisfaction and driving behaviour
Does a contact centre really need to be world class?
What’s holding back speech analytics?
Customer measurement – Don’t measure me
How You Can Drive up Net Promoter Scores
Less Than 20% of Contact Centres Calculate Customer Effort
Most Contact Centres Still Don’t Measure Customer Emotion in Their Metrics
Most Contact Centres Do Not Measure Emotion in Their Metrics
Stop Blindly Obsessing Over Efficiency
8 Things to Remember When Changing Contact Centre Business Processes
Video Image: Should You Remove Average Handling Time (AHT) as an Agent Target
Should You Remove AHT as an Agent Target?
How Do You Calculate ROI In Your Contact Centre? Poll Cover
Shocking Number Failing to Measure ROI in the Contact Centre
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How to Calculate Customer Churn Rate – the Formula
How Do I Calculate… Cost per Call?
Video Image: Maximum Occupancy – The Most Common Resource Planning Mistake
Maximum Occupancy – The Most Common Resource Planning Mistake
answering calls
Calls Per Hour
plane performance
10 Tips to Improve Call-Handling Performance
Seven Deadly Sins of Call Quality Monitoring