Articles - Service Strategy

A clear service strategy gives your contact centre direction, purpose, and consistency. This collection pulls together strategic insights, case studies, and leadership guidance on building and refining customer service strategies that deliver measurable results. Learn how to define your vision, set the right objectives, and connect your people and technology to achieve them. The content here explores planning frameworks, success metrics, and real-world stories from organisations that have redefined their service approach, helping you craft a strategy that’s both practical and future-ready.

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Are You Falling Into These Customer Service Traps?
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Assurance Statements in Customer Service – With Examples
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IVR Messaging: 11 Examples of On-Hold Messages
Train Team Leaders Well
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Top CX Events and Conferences for 2025 and 2026
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The Definitive Guide to Improving Agents’ Customer Service Vocabulary
Understand your Customer on paper
3 Steps to Better Understanding Your Customers
How to Set up a Call Centre
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10 Ways to Say “Sorry For the Inconvenience Caused”
How to Calculate Productivity in the Contact Centre
call centre abbreviations
Call Centre Abbreviations to Speed up Wrap Time
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Top 10 Smart Call Centre Goals
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28 Great Contact Centre Tips to Start the New Year
5 ways to keep customer engagement up to date
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Want Your Frontline Staff to Share More Customer Feedback? Try This!
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Should you outsource customer service?
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What Is Stopping You From Creating Great Customer Relationships?
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How to Be More Proactive in the Contact Centre
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How to Handle Customer Refunds Without Compromising CX
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10 Tips for Creating Outstanding Customer Interactions
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How Signposting Helps Businesses to Support Vulnerable Customers
How to Set up an Outsourced Contact Centre Business
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How to Get Advisors to Buy In to Your Quality Assurance Programme
CX Week with colourful blocks with days of the week on them
CX Week