Articles - Service Strategy

A clear service strategy gives your contact centre direction, purpose, and consistency. This collection pulls together strategic insights, case studies, and leadership guidance on building and refining customer service strategies that deliver measurable results. Learn how to define your vision, set the right objectives, and connect your people and technology to achieve them. The content here explores planning frameworks, success metrics, and real-world stories from organisations that have redefined their service approach, helping you craft a strategy that’s both practical and future-ready.

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Customer Service Skills: How to Improve Empathy, Active Listening and Knowledge
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What Is Proactive Customer Service? With Examples
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What Is Stopping You From Creating Great Customer Relationships?
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One in Every Five Contact Centres Make This Surprising Self-Service Mistake
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18 Tried and Tested Ways to Improve the Customer Experience
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How to Get Advisors to Buy In to Your Quality Assurance Programme
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How Signposting Helps Businesses to Support Vulnerable Customers
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20 Contact Centre Predictions for 2020
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Creating Memorable Customer Experiences With Emotional Intelligence
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Omnichannel Contact Centre Design Considerations That You Cannot Ignore
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23 Considerations to Make Before Implementing a New Digital Channel
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19 Contact Centre Queueing Strategies
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Customer Service Surveys – Bringing Sanity to the Survey
9 Ways to Analyse Customer Data
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22 Contact Centre Cost Saving Ideas
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How to Calculate Customer Profitability
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Contact Centre Benchmarking – How to Get More From Your Metrics
10 Innovative Ways to Create Customer Value
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25 Good Examples of How to Collect Customer Feedback
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7 Steps to Evoke the Emotions You Want From Your Customers
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10 Fun Ideas for Customer Appreciation Day
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How to Better Introduce New Contact Centre Processes
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5 Great Methods to Improve Your Customer Satisfaction Score
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Multilingual Customer Support: Here’s What You Need to Know