Articles - Top Story

Our original articles are at the heart of Call Centre Helper. We’ve got over 20 years of content written by industry experts, practitioners, and our own editorial team to share fresh thinking and proven advice. Here you’ll find in-depth features, research-based insights, and practical how-to guides covering every aspect of contact centre management. From leadership and technology to customer experience and performance, these articles aim to inform, challenge, and inspire. Each piece is created to help you understand the latest developments and apply new ideas that make a real difference in your operation.

Lie vs. truth in white and black letter bead blocks
What Should You Do When You Think a Customer Is Lying?
Empathy and empathy building concept with wooden blocks with empathy icons being built up
What It Takes to Be a More Empathetic Leader
Person sat at desk with three screens with spreadsheets
3 Ways to Get Buy-In for Ditching Spreadsheets
Collation of images from the site visit to Transport for Greater Manchester
15 CX Best Practices From Transport for Greater Manchester
Successful pathway concept with blocks with arrows splitting to tick and cross
How to Design Escalation Pathways That Really Work
Illustration of a robot hovering over a mobile phone with chat and digital icons
Are You Ready for AI Customers?
Digital Security Concept with Hand Touching Tablet Screen and Shield Icon Representing Cyber Protection and Data Privacy
Are You Doing Enough to Protect Your Contact Centre Data?
Laptop showing data graphics and icons
Do Your Agents Really Know What “Good” Looks Like?
Leadership alignment concept with two yellow rubber ducks facing different ways and a compass
How to Cultivate an Aligned Leadership Team
AI in HR and recruitment concept with AI overlaid next to people icons
Where Is AI Making a Positive Difference in Recruitment?
Certification and approval concept with certification badge, checkmarks
Why It’s Now Even Harder to Achieve B-Corp Certification
Change concept with a group of happy people sat below the word change
7 Ways to Help Your Agents Embrace Change
Hand holding phone with chat bubbles
How to Improve FCR on Email and Live Chat
AI integration and augmentation concept with puzzle pieces
10 Smarter Ways to Use AI Augmentation
Held back metaphor as a large anchor holding an air balloon and restricting movement
What’s Really Holding CX Team Leaders Back?
Two people with laptops as heads with AI on the screens - AI in customer service concept
Why the Basics Still Matter in an AI World
Person with laptop and phone with digital checkmarks - quality concept
How to Manage QA Across Different Channels
Ai opportunity concept with an illustration of giant robotic hand helping a person reach a star
Is AI the Biggest Career Opportunity Agents Have Ever Had?
Empowerment concept with a person raising their arms at sunset
What Does It Take to Build a Truly Empowered Workforce?
Hands holding jigsaw puzzle head shape creating inclusivity concept
How to Create a More Neuroinclusive Contact Centre
Top view of three piggy banks on question marks
Do You Know the Hidden Cost of AHT?
Workers leaving company concept with scissors hitting the last column
5 Hard Truths About Attrition
Artificial intelligence debate good or bad concept with a thumbs up and thumbs down
How Do Customers Really Feel About Using AI?
Customer experience concept with a clock and sticky notes with smiley faces
Free People Up for the Highest-Value Parts of CX