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Articles - Laura Bassett

Laura Bassett, Former Product Marketer at NICE

Connect with Laura on LinkedIn

AI powered tools concept. AI adoption for predictation, forecasting, decision making, automation process, optimize operations and increase productivity and efficiency, improved job satisfaction.

Generative AI Is Dominant Midyear Trend of 2023

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Adopt These CX Resolutions for a Successful New Year

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How to Deliver an Amazing (Versus Unamazing) Customer Experience

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Contact Centre Predictions for 2023

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Don’t Play Catch-up With CX: Go From Reactive to Proactive

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Exceptional CX Is STILL the Exception. Here’s How You Change That

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Can You Deliver on These Top 4 CX Expectations?

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Lessons in CX From Travel and Hospitality Customer Service Headlines

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Customer Experience Management (CEM) – The Latest Thinking in Looking After Customers

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How to Deal With Frustrated Customers – And Make Them Happy

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16 Key Components of a Digital Customer Transformation Strategy

What should you put in a customer vision statement

What Should You Put in a Customer Service Vision Statement?

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10 Best Practices to Improve Customer Experience

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The Biggest Problems Facing Contact Centres Today

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5 Secrets to Building a Customer-Centric Organization

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Customer Lifetime Value for Call Centres

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What Is Customer Effort?

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The Role of the Contact Centre in Digital Customer Journeys

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20 Great Ways to Drive Down Customer Complaints

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16 Contact Centre Technology Innovations That You Can’t Ignore

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What Is Exceptional Customer Service?

Call Centre Helper Webinar on The New Thinking Behind Great Contact Centre Leadership

Recorded Webinar: The New Thinking Behind Great Contact Centre Leadership

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23 Considerations to Make Before Implementing a New Digital Channel

14 Practical Techniques to Improve Knowledge Management