Afterwork With MaxContact: Is AI Making Brands More or Less Trustworthy?

Date: 13 May 2026, 6 PM – 8:30 PM

Location: Kimpton Clocktower Hotel, Manchester, England

AI is now present in almost every contact centre interaction – but is it making customers trust companies more, or less?

Join MaxContact at The Den, Kimpton Clocktower for an evening of honest conversation, good food, and the kind of debate that doesn’t happen in a webinar.

Three short sessions. One central question. No sales pitches.

What to Expect

• Exclusive early access to brand new Voice of the UK Consumer data — guests get it before the public release
• A CX and AI spotlight on the trends reshaping how customers interact with brands
• Open-floor Q&A to close the evening
• A solo talk: From AI frustration to AI confidence — a practical framework for getting reliable results from GenAI
• A panel of contact centre leaders on the frontline moments that build (or break) trust

Who It’s For

Contact centre leaders, ops, performance, compliance, L&D — anyone responsible for shaping how customers experience your brand.

Good to Know

This is a community event. No vendor pitches, no hard sells — just an honest room of people working through the same challenges.

Call Centre Helper is not responsible for the content of these guest blog posts. The opinions expressed in this article are those of the author, and do not necessarily reflect those of Call Centre Helper.

Reviewed by: Robyn Coppell