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Mark Allaway

Mark Allaway CMktr is Owner of Evosa, harnessing the power of feedback from your customers, your colleagues, your partners and more to find out what is working well and where improvements need to be made.

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Recent Articles Most Viewed Articles
The Worst Examples of Saying “Sorry” to Customers

The Worst Examples of Saying “Sorry” to…

15 Hacks to Reduce Customer Uncertainty

15 Hacks to Reduce Customer Uncertainty

Fresh Ideas to Spark Customer Engagement

Fresh Ideas to Spark Customer Engagement

Contact Centre Predictions for 2025

Contact Centre Predictions for 2025

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How to Manage Agent Workarounds and Shortcuts

Have IVRs Had Their Day?

Key Questions to Help You Decide What to Automate

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8×8 Wins Four Stevie Awards for Technology and Service

Content Guru Wins Two Cloud Excellence Awards

Resources

Customer Operations Case Study Pack

Webinar Replay: Are You Wasting Your CX Data’s Potential?

Upcoming Events

29th September 2026

Deployed Isn’t Done: Turning AI Investment into Customer Outcomes – Webinar

29th September 2026

2026 QATC Annual Conference

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Customer Satisfaction Survey Best Practices: A Complete Guide

6 AutoQA Mistakes That Derail Your Program Before It’s Even Started

Upcoming Webinars

Webinar: How to Tackle the Biggest Barriers to Quality Assurance (QA)

Webinar: How to Turn Customer Feedback into Action

Webinar: Should Voice Agents Replace IVRs?