More than 500 business leaders attended the second UK Customer Satisfaction Awards organised by the Institute of Customer Service.
Between them, the finalist organisations represent turnover in excess of £224bn and employ more than one million people. They are proving the tangible business benefits of focusing on customer service in terms of business strategy, design of products and services, and training and development of their people.
“In these uncertain economic times, our entrants have shown that their organisation is committed to their customers at the very highest level,” says Institute chief executive Jo Causon.
She added: “They are differentiating through service, placing customers at the heart of their business strategy and securing a bright future for their employees by doing so. We want these awards to act as a catalyst for further service improvements by celebrating what is good, and inspiring new ideas that will help grow the economy and ensure that the UK prospers.”
The UK Customer Satisfaction Awards recognise and reward organisations who are delivering excellent and innovative service to meet their customers’ needs and enable their organisations to thrive.
UK Customer Satisfaction Awards 2012 winners and finalists:
- LV=, winners of Objective HR Employee Engagement Strategy of the Year
- BMW (UK), winners of Kcom Customer Feedback Strategy Award
- BT, winners of Eptica Best Use of Social Media and Communication Strategy Award
- A Suit That Fits, winners of Barclays Customer Focus Award – SME
- Homebase, winners of Interactive Intelligence Best Application of Technology Award
- Barclays Wealth, winners of The Leadership Factor Best Customer Satisfaction Strategy Award
- Simplyhealth, winners of Mystery Shoppers Customer Commitment Award
- East Riding Leisure, winners of Lithium Customer Satisfaction Innovation of the Year
- Bottomline Technologies, winners of Nutricia Quality Service Provider of the Year
- Aviva, winners of Aba Quality Monitoring Customer Focus Award – Large Enterprise
- Wendy Richardson, director customer care at Boots, winner of Asda Customer Service Leadership Award
Author: Jo Robinson
Published On: 21st Mar 2012 - Last modified: 22nd Mar 2017
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A well deserved award for a great leader
Wendy Richardson
A lady who truly understands customers