25% Industry Professionals Believe a Giving a Good Customer Experience Costs Less

Does-it-cost-more-or-less-to-give-a-good-customer-experience

 

According to our poll, a quarter of contact centre professionals believe that providing a good customer experience does not have to cost more, in fact, they believe it can cost less.

However, the majority agreed that it indeed costs more, with 43% of participants in our poll confirming that they felt that way.

Poll – “Does it cost more or less to give a good customer experience?” – answers

  • It costs a lot more – 9%
  • It costs more – 34%
  • About the same – 32%
  • It costs less – 20%
  • It costs a lot less – 5%

Source: Call Centre Helper webinar: How to Transform your Customer Experience in Your Current Budget     Sample size – 83     Date: November 2012

Author
Jo Robinson

Jo Robinson is the Operations Manager at Call Centre Helper and has worked here since 2007. Jo quality checks a large number of the articles, and is also responsible for caring for our customers, managing the eblast programme and sponsorship of our annual benchmarking survey.

Connect with Jo on LinkedIn

Read more by Jo Robinson
Register for our webinar.