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Social Media Only Accounts for 1-2% of Traffic in Over Half of Contact Centres

What-percentage-of-traffic-does-social-media-make-up

Published On: 27th Nov 2012 16:00 - Modified: 23rd Sep 2019

According to our poll, 52% of industry professionals reported that social media traffic only accounts for 1-2% of overall contact volumes.

Poll – What percentage of traffic does social media make up? – answers

0%: 25%
1- 2%: 52%
3-5%: 15%
6 -10%: 5%
More than 10%: 3%

Source: Call Centre Helper webinar: Improving Customer Service on Social media Sample size – 108 Date: June 2012

Author
Jo Robinson

Jo Robinson is the Operations Manager at Call Centre Helper and has worked here since 2007. Jo quality checks a large number of the articles, and is also responsible for caring for our customers, managing the eblast programme and sponsorship of our annual benchmarking survey.

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