COVID-19 UPDATE. Essential Reading - Coronavirus articles - Setting up a Contact Centre - Dealing with Increased Contact Volumes. Find suppliers of Cloud Solutions, or Homeworking.

White Paper: An Expert Guide to Creating Customer Personas


Intrado whitepaper on effective customer personas

Personas are an often-neglected or misunderstood element of customer-centric service design. This guide aims to meet a real need for practical advice and guidance by helping organizations develop effective personas that will enable outstanding customer experiences.

A West Expert Guide by Amy Scott, CX designer, Sedulous

Click here to download your copy of the White Paper.

Published On: 24th Feb 2020
Read more about - Archived White Papers,


Get the latest exciting call centre reports, specialist whitepapers, interesting case-studies and industry events straight to your inbox.