Laura Bassett - Call Centre Helper

Connect with Laura on LinkedIn "> Laura Bassett - Call Centre Helper

Laura Bassett

Laura Bassett, Former Product Marketer at NICE

Connect with Laura on LinkedIn

Recent Articles Most Viewed Articles

How to Deal With Rude Customers

How to Deal With Rude Customers

14 Practical Techniques to Improve Knowledge Management

14 Practical Techniques to Improve Knowledge Management

What Should You Put in a Customer Service Vision Statement?

What Should You Put in a Customer Service Vision…

What Is Exceptional Customer Service?

What Is Exceptional Customer Service?

How to Deal With Frustrated Customers – And Make Them Happy

How to Deal With Frustrated Customers – And Make…

16 Contact Centre Technology Innovations That You Can’t Ignore

16 Contact Centre Technology Innovations That You…

Contact Centre Predictions for 2023

Contact Centre Predictions for 2023

10 Ideas for Increasing Your Understanding of the Customer

10 Ideas for Increasing Your Understanding of the Customer

20 Great Ways to Drive Down Customer Complaints

20 Great Ways to Drive Down Customer Complaints

The Biggest Problems Facing Contact Centres Today

The Biggest Problems Facing Contact Centres Today

23 Considerations to Make Before Implementing a New Digital Channel

23 Considerations to Make Before Implementing a New…

16 Key Components of a Digital Customer Transformation Strategy

16 Key Components of a Digital Customer Transformation…

Recorded Webinar: The New Thinking Behind Great Contact Centre Leadership

Recorded Webinar: The New Thinking Behind Great Contact…

Customer Experience Management (CEM) – The Latest Thinking in Looking After Customers

Customer Experience Management (CEM) – The Latest…

What Is Customer Effort?

What Is Customer Effort?

The Role of the Contact Centre in Digital Customer Journeys

The Role of the Contact Centre in Digital Customer…

5 Secrets to Building a Customer-Centric Organization

5 Secrets to Building a Customer-Centric Organization

10 Best Practices to Improve Customer Experience

10 Best Practices to Improve Customer Experience

Lessons in CX From Travel and Hospitality Customer Service Headlines

Lessons in CX From Travel and Hospitality Customer…

Customer Lifetime Value for Call Centres

Customer Lifetime Value for Call Centres

Generative AI Is Dominant Midyear Trend of 2023

Generative AI Is Dominant Midyear Trend of 2023

Exceptional CX Is STILL the Exception. Here’s How You Change That

Exceptional CX Is STILL the Exception. Here’s How You…

Adopt These CX Resolutions for a Successful New Year

Adopt These CX Resolutions for a Successful New Year

Can You Deliver on These Top 4 CX Expectations?

Can You Deliver on These Top 4 CX Expectations?

Take the “Fear Factor” Out of Agent Role Play

Smarter Ways to Close the Loop on Customer Feedback

Top Games to Reinforce Agent Skills and Knowledge

Netcall and Box Partner to Make Information More Accessible

Five9 to Acquire Level AI in $325 Million Deal

What Contact Centres Are Doing Right Now - 2026 Edition

White Paper: Three Ways to Make Automated Customer Experiences More Human

Upcoming Events

10th November 2026

Future-Ready Planning: Trends and Skills for Modern Planners – Webinar

11th November 2026

Preparing for 2027: What the Latest Research Tells Us – Webinar

The Discipline Behind Achieving a ‘Return on Intelligence’

7 Outbound Dialler Features You Need In Your Call Centre

Upcoming Webinars

Webinar: Are These Adoption Mistakes Derailing Your AI Strategy?

Webinar: 10 Ways to Make 2027 a CX Success