eBook released: The strategic value of Interaction Analytics

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Nexidia have released a new eBook exploring Interaction Analytics.

Customer behaviour now changes so quickly that traditional tools such as surveys and focus groups lack the near real-time value of Interaction Analytics.

Interaction Analytics can enable an organisation to make service cost savings anywhere between 1% and 3% over the first six months of using it. It has also been suggested that if online retailers invested in keeping another 10% of their existing customers happy enough to keep buying, they would double their revenue.

This eBook investigates how Interaction Analytics can improve performance in the contact centre by:

  • Reducing operating budgets
  • Improving decision making
  • Leveraging positive customer behaviours

 

Author
Megan Jones

Megan Jones, Editor, Call Centre Helper

Megan interviews inspiring people across the contact centre industry to capture these amazing voices and turn them into best practice articles – covering all elements of what it takes to deliver truly outstanding employee and customer experiences.

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